Cookie
Policy

1.1 About This Cookie Policy

This Cookie Policy explains how Wishew uses cookies and similar technologies when you visit the Wishew website, including when you are signed in (the "Website").

This Cookie Policy should be read together with our Privacy Policy.

1.2 About Wishew

Wishew operates through two affiliated entities:

• Wishew Ltd, a company registered in England and Wales, provides the Website and related services to Users located in the United Kingdom and European Union; and
• Wishew Inc, a Delaware corporation, provides the Website and related services to Users located in the United States.

References in this Cookie Policy to “Wishew”, “we”, “us” or “our” mean the Wishew entity applicable to you based on your location.

2.1 Cookies

Cookies are small text files or pieces of information stored on or accessed from your browser or device when you visit a website.

Cookies can perform different functions, including remembering preferences, supporting website functionality, maintaining security and measuring activity.

2.2 Similar Technologies

Wishew may also use technologies that operate in a similar way to cookies, including:

• pixels;
• tags;
• local storage; and
• other technologies that allow a website or third-party service to recognise a browser or device, remember preferences, provide functionality or measure activity.

References to “cookies” in this Cookie Policy include these similar technologies where applicable.

Wishew may use cookies and similar technologies to:

• operate and secure the Website;
• provide essential Website functionality;
• remember privacy and Website preferences; and
• in line with your choices, measure advertising performance and activity resulting from Wishew advertising campaigns.

When marketing and measurement technologies are activated depends on where you are, as described in Section 5.

4.1 Purpose

Strictly necessary technologies are used where required to operate, secure or provide essential functionality of the Website.

These technologies may be used for purposes including:

• Website security and fraud prevention;
• session and technical functionality;
• storing cookie and privacy preferences; and
• maintaining essential Website functionality.

4.2 Consent

Strictly necessary technologies are always active where permitted by applicable law because they are required to provide the relevant Website functionality.

They are not used for advertising purposes.

5.1 When These Technologies Are Used

Wishew uses marketing and measurement technologies to understand the effectiveness of its advertising, attribute activity to advertising campaigns, and help Wishew reach people who may be interested in its services.

We determine where you are from your approximate location, based on your IP address.

• United Kingdom and European Union: these technologies are activated only after you consent to Marketing and Measurement cookies. If we cannot determine your location, or you are located elsewhere outside the United States, we apply this rule.

• United States: these technologies are activated when you visit the Website unless you opt out through Cookie Settings, Your Privacy Choices, or a Global Privacy Control signal.

5.2 Information Processed

When Marketing and Measurement technologies are enabled, advertising and measurement providers may receive information including:

• IP address;
• page URL;
• browser and device information; and
• cookie or similar identifiers.

Additional information about Wishew's advertising and measurement activities is available in our Privacy Policy.

6.1 Meta

Wishew may use technologies provided by Meta for advertising measurement and campaign attribution.

6.2 TikTok

Wishew may use technologies provided by TikTok for advertising measurement and campaign attribution.

6.3 Google

Wishew may use technologies provided by Google for advertising measurement and campaign attribution.

These providers may process information in accordance with their own applicable privacy and cookie practices.

7.1 Retention

The duration of cookies and similar identifiers may vary depending on the technology, provider and configuration used by Wishew.

Cookies may be either:

• session cookies, which expire when the relevant browsing session ends; or
• persistent cookies, which remain for a defined period or until deleted.

7.2 Provider-Specific Information

Wishew maintains information regarding the cookies and similar identifiers enabled on the Website, including, where applicable:

• the cookie or identifier name;
• the relevant provider;
• its purpose;
• its category; and
• its retention or expiry period.

This information is available through Cookie Settings on the Website and reflects the technologies actually enabled. It may be updated when Wishew changes its provider configuration.

8.1 Website Choices

Outside the United States, when you first visit the Website, you can choose whether to allow optional Marketing and Measurement technologies. In the United States, these technologies are active unless you turn them off, which you can do at any time through Cookie Settings or Your Privacy Choices.

8.2 Account Choices

Your cookie choice on the Website applies to technologies used on that Website.

9.1 Initial Choice

In the United Kingdom and European Union, when you first visit the Website, you can choose whether to allow optional Marketing and Measurement technologies. In the United States, these technologies are active unless you turn them off, which you can do at any time through Cookie Settings or Your Privacy Choices.

You may:

• accept optional technologies;
• reject non-essential technologies; or
• manage your preferences.

9.2 Changing Your Preferences

You can change your choices or withdraw your consent at any time through Cookie Settings, which is permanently available on the Website.

Withdrawing consent will prevent optional Marketing and Measurement technologies from being used in accordance with your updated choice.

Withdrawal does not affect processing that occurred lawfully before your consent was withdrawn.

9.3 Browser Settings

You may also manage or delete cookies through your browser settings.

Blocking or disabling certain strictly necessary technologies may affect the operation of some Website functionality.

10.1 Right to Opt Out

Depending on where you live in the United States, you may have the right to opt out of certain uses or disclosures of personal information for targeted advertising or activities that may qualify as the sale or sharing of personal information under applicable state privacy laws.

Wishew does not sell personal information for monetary consideration.

10.2 Do Not Sell or Share My Personal Information

Where applicable, you may exercise your opt-out rights through Wishew's Your Privacy Choices / Do Not Sell or Share My Personal Information control.

Additional information regarding U.S. privacy rights is available in our Privacy Policy.

10.3 Global Privacy Control

Where required by applicable law, Wishew recognises supported opt-out preference signals, including Global Privacy Control (“GPC”).

Where a valid GPC signal is detected and applicable law requires it to be treated as an opt-out request, Wishew will apply that preference to the relevant browser or device as required by applicable law.

This means Marketing and Measurement technologies will not be activated on that browser.

During certain payment, identity-verification or withdrawal processes, you may interact with interfaces operated by third-party providers.

Those providers may use their own cookies or similar technologies in accordance with their respective privacy notices and cookie practices.

Wishew does not control cookies or similar technologies independently placed by third parties through interfaces operated by those providers.

Wishew may update this Cookie Policy from time to time, including where:

• the technologies used on the Website change;
• advertising or measurement providers change;
• the purposes for which cookies are used change; or
• updates are required by applicable law or regulatory guidance.

The “Last Updated” date at the top of this Cookie Policy identifies the most recent version.

If you have questions about this Cookie Policy or Wishew's privacy practices, contact:

Wishew
Email: support@wishew.com